Cosmetic Dentistry on Wimpole Street, London
Carefully planned treatment to improve the look of your smile. Every treatment is planned and delivered by a named, GDC-registered clinician at our CQC-regulated practice.
Cosmetic Dentistry in London
Considered care, planned in writing
Every plan begins with a £30 new patient consultation and a written, itemised quote — confirmed before any treatment starts.
Choosing a cosmetic dentist in London can feel overwhelming — the options range from budget chains to celebrity clinics, and the advice you receive often depends on what the practice wants to sell. Our approach at Wimpole Street is different: we begin with what you would like to change about your smile, then recommend the most conservative treatment that can realistically achieve it. Sometimes that is a full smile makeover; just as often it is a single whitening course or a little edge bonding.
The range covers every mainstream option. Dentist-prescribed home whitening is £399 (currently £199 on our new-patient offer) and is available to adults over 18 following an examination. Composite bonding starts from £395 per tooth, tooth contouring from £104 per tooth, composite veneers from £595 per veneer and porcelain veneers from £1,095 per veneer. Multi-stage smile makeovers — typically align, whiten, then bond — start from £600 and are staged and priced in writing before anything begins.
Planning is where good cosmetic dentistry is won or lost. Your consultation includes an assessment of your smile line, tooth proportions, gum health and bite, plus photographs and digital previews where helpful. If whitening alone will get you where you want to be, we will say so plainly rather than steering you towards veneers. Individual results vary, and we would rather set honest expectations than make promises no dentist can keep.
Prices are anchored in writing from day one. Every recommendation comes with a written, itemised quote — per tooth, per stage — confirmed before treatment begins, so a smile plan never drifts beyond the budget you agreed. Flexible payment options can be discussed at your consultation, and staged plans have natural pause points if you prefer to spread treatment over time.
Our Marylebone practice sits a few doors from Harley Street, in a district that has drawn patients seeking careful clinical work for over a century. We are a short walk from Bond Street, Oxford Circus and Regent's Park stations, and patients travel to us from across London — and often much further — for cosmetic dentistry planned by GDC-registered clinicians who will tell them the truth about what their smile needs.
Our treatments
Cosmetic Dentistry treatments

Cosmetic Dentistry
Teeth Whitening
Teeth Whitening
Professional home whitening with custom trays and dentist-prescribed gel — typically a brighter smile over around 2–3 weeks. Individual results vary.

Cosmetic Dentistry
Composite Bonding
Composite Bonding
Repair chips, close small gaps and reshape edges — usually in a single visit using tooth-coloured composite, often with no drilling.

Cosmetic Dentistry
Porcelain Veneers
Porcelain Veneers
Hand-crafted ceramic veneers for a durable, natural-looking result. Veneers involve removing a thin layer of enamel and are not reversible.

Cosmetic Dentistry
Composite Veneers
Composite Veneers
Veneers sculpted freehand in tooth-coloured resin — often completed in a single visit, subject to assessment — a more affordable route to a refreshed smile.

Cosmetic Dentistry
Smile Makeover
Smile Makeover
A bespoke combination of alignment, whitening, bonding and veneers — planned digitally and staged around you.

Cosmetic Dentistry
Tooth Contouring
Tooth Contouring
Gentle reshaping of tooth edges to smooth minor chips and even out lengths — often in a single short visit.
Bonding (from £395 per tooth) is more conservative and more affordable, and can often be completed in a single visit — but composite can pick up stain over time. Porcelain veneers (from £1,095 per veneer) are stronger and more stain-resistant, but involve more preparation and cost. At your consultation your dentist assesses your teeth and goals, then sets out both routes with written prices so the decision is yours.
It varies enormously with what is involved. At our practice, whitening is £399, bonding starts from £395 per tooth and staged smile makeovers start from £600 — but the honest answer is that no reputable dentist can quote accurately before examining you. You receive a written, itemised quote after your consultation, staged and priced before anything begins, and there is no obligation to proceed.
Dentist-prescribed whitening using legally compliant materials is a well-established treatment for suitable patients. In the UK it is available only to adults over 18, following an examination to check your teeth and gums are healthy first. Some sensitivity can occur and usually settles quickly. Existing crowns and fillings do not lighten, which we always flag before you start.
That is the aim of every plan we build. We design to your face, smile line and tooth proportions rather than a one-size-fits-all template, and we generally favour the most conservative option that achieves your goal. Digital previews and shade trials help you see the direction before committing. Individual results vary, and your dentist will talk honestly about what is achievable for your teeth.
Yes — many smile plans are naturally staged: alignment first, then whitening, then any bonding or veneer work. Each stage is priced separately in your written, itemised quote, so you always know the cost of the next step before committing to it. Flexible payment options can be discussed at your consultation, and there is no pressure to complete every stage.
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Other areas of dentistry
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Ready to start your smile journey?
Book a £30, no-obligation consultation. You'll leave with a written, itemised plan — and clarity on cost, timeline and options.
22 Wimpole St, London W1G 8GQ · CQC regulated · GDC-registered clinicians